Recall & Campaign Outreach

Meet Ruth, your Recall & Campaign Outreach team member.

Notifies affected customers and helps them book when a recall or campaign comes out.

What Ruth does

Ruth checks new recalls and campaigns against the vehicles on file and notifies affected customers in plain language: what it is, why it matters, and how to get it fixed. Ruth also books recall appointments, flags parts needs for the parts team, follows up with customers who haven't responded, and tracks completion vehicle by vehicle for compliance reporting. Connections to the store's systems are set up with each store, and only with the store's written OK.

How Ruth helps the store

Ruth keeps recall work organized, with a clear record of who was contacted and when, ready for compliance reporting. The tone is meant to look after customers, not sell to them.

How Ruth works with your people

Safety comes first. Ruth never uses a safety notice as a sales pitch, and sticks to the official description without downplaying or exaggerating it. Ruth never tells a customer whether a vehicle is safe or unsafe to drive; that goes to a person. Questions about eligibility or coverage go to the service team.

Want to see how Ruth could fit your service department?